D/R DOWNLOAD 3.13
What’s Trending
01/ On Google
Searches for family travel destinations jumped +40% this week, as more families are planning trips together and finding the best destinations to travel as a family.
02/ With Media
This week, the media was interested in wellness travel, Wave Season Deals, best resorts for athletes, FIFA World Cup experiences, and Earth Day.
London-based print magazine Arrival Magazine launches celebrating luxury travel, culture and lifestyle.
03/ In the Zeitgeist
Fans of JFK Jr. and Carolyn Bessette Kennedy are flocking to New York City to visit spots tied to the couple’s iconic 1990s romance. Tourism experts say interest has surged since the hit FX show Love Story aired, with visitors eager to see the real-life backdrop of their love story.
Industry Insights
Italy’s famed destinations, such as Capri and Florence, are introducing new tourist‑management measures aimed at reducing overcrowding and improving quality of life for locals, with rules that target congestion and the impacts of overtourism.
Rising oil prices tied to geopolitical tensions are expected to drive up airfare costs for summer travel. Experts say travelers may see ticket prices increase soon, prompting advice to book flights earlier before fares climb further.
A couple reported finding what appeared to be a hidden camera in the bathroom of their Airbnb and requested a full refund. The case has raised broader concerns about guest privacy and safety in short-term rentals.
American Airlines' AAdvantage members can now redeem their miles for gift cards from a variety of popular retail, dining, and travel brands.
Royal Caribbean is launching “America’s Got Talent LIVE” aboard its new Legend of the Sea cruise ship beginning in August 2026, bringing a live, full-scale version of the talent franchise to sea for the first time.
Death Valley is experiencing a rare “super bloom” for the first time in about a decade, with wildflowers covering the desert floor after unusually strong winter rains.
Newly released court documents in the Live Nation–Ticketmaster antitrust trial reveal internal Slack messages where employees joked about overcharging fans with high fees.
Indonesia is preparing to host the Indonesia Travel Fair 2026 and the Indonesia Wellness and Health Tourism Expo in Jakarta from May 28–31, bringing together airlines, tourism boards, and travel companies from around the world.
The “weekend maxing” trend is all about making the most of long weekends by adding a day or two of PTO to take quick, high-impact trips.
The “Mystic Outlands” travel trend points to a growing interest in far-flung, rugged destinations that feel a bit mysterious and untouched. Instead of crowded hotspots, more travelers are seeking out remote landscapes and places with a strong sense of history, nature, and atmosphere.
Artificial intelligence is rapidly reshaping SEO, as search engines and AI tools increasingly generate direct answers instead of directing users to websites. Marketers are now shifting strategies to ensure their content is structured and authoritative enough to be cited by AI systems, not just ranked on traditional search results.
The Good
Puerto Rico is rolling out a new “Awaken Your Senses” tourism campaign that focuses on inviting travelers to dive into the island’s music, food, landscapes, and local culture in a more immersive way.
IKEA’s new campaign celebrates the feeling of home by showing how everyday moments like cooking or relaxing make a space feel personal. The ads focus on real people and real experiences, capturing comfort and nostalgia instead of just products.
